Instagram and its parent company Facebook have officially announced the launch of new features that will allow creators to monetize their profiles in new ways.
Pride is a time to use your platform to amplify minority voices and use your platform for good. Here's how brands can join the party this year (and not ruin it).
With an 11X higher ROI than advertising, Influencer Marketing allows brands to hone in on the authentic conversations that matter most to their target demographic and pivot their messaging accordingly.
Macro talent behaving like micro Influencers, a shift in formatting, and the rise of Live; Here are the three biggest changes in the Influencer Marketing industry in recent weeks, plus predictions on whether those trends will continue on after the crisis has subsided.
How Influencer Marketing tactics helped a mental health app greatly improve their App Store Optimization (ASO) while generating a 100% Return On Investment using influencers to drive paid member sign-ups.
Social Media is helping local restaurants amplify their message that they are open for business. Influencers are showing their followers which local eateries are open for delivery and takeout and how they can best access meals and support local businesses.
As we all navigate the “new normal” of online business, we've been looking at the data & unearthing valuable insights about what audiences around the world are craving. Here’s what’s working in the UK and European markets right now.
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